The team over at Tower Theatre in Bend, Oregon wanted a video that would be used to help raise money for their theatre, while showcasing their resilience. Our approach was to show what the street and arts community would look like without the beacon spire of “Bend’s living room.”
The biggest challenge of this project was finding a musician willing to play on the Tower Marquee in the freezing cold. Chris Thomas not only took up the challenge, but wrote and recorded a custom score overnight. We posed the question “What if…” the Tower was not here anymore? And the community responded by rallying behind the theatre. The Tower staff tells us that the video has been very effective in helping to raise funds.